Archive for November, 2011
How Can Google+ Benefit My Tampa-Based Small Business?
Google+ is the new kid on the block when it comes to social networking sites, but that doesn’t mean you should ignore it. Now that branded Google+ pages have gone live, you can start promoting your Tampa-based business is whole new ways. Namely, these new business pages provide SEO Tampa, or search engine optimization for Tampa businesses.
Assuming Google+ continues to grow and extend its adoption rate, it has the potential to be valuable for small businesses looking to increase visibility and improve relationships with customers. How can it do this potentially better than other social networks like Twitter or Facebook, you might be wondering? Setting up a brand page for your business on Google+ will make it so people searching for your brand can just add a “+” before they type in their search on Google to see your profile. Likewise, if people search for your business using Google Maps, they’ll see a result for your profile appear as well. Essentially, any SEO efforts you put into place will go farther and yield improved results with less work.
Once you’ve set up your profile to improve SEO, Tampa visibility, and marketability, you can start to use Google+ as it was intended—to interact with your customers. Post questions for your customers to see what they’d like to see more of on your profile. Offer discounts and coupons, and foster discussion. However, what really separates Google+ from its competitors is the “Hangouts” features, which is a type of video chat.
With Hangouts, you can have face-to-face discussions with your customers, live! You can hear directly from the people who matter the most, on the spot. And with improved SEO, Tampa residents will be able to find you easily. All of these factors go a long way toward increasing your customer base and improving your sales numbers.
If anything, building up your Google+ business profile gives you yet another opportunity to increase your company’s visibility and get direct feedback from your customers. Immediate feedback is hard to beat.
By diversifying your social media usage with SEO, Tampa businesses improve their chances of attracting new customers, gaining repeat customers, and building a better company. Even if you’re reluctant, give Google+ a try. It’s fast to set up a profile and you won’t lose anything if the network fails to take off. However, you have everything to gain.
Soon Internet Lying Might Be Considered A Federal Crime
Soon with US Department of Justice’s assistance the violation of the “terms of service” of any web site might be considered a federal crime.
According to a leaked statement that Richard Downing, the DoJ’s deputy computer crime chief, will reportedly deliver to Congress on Tuesday, the DoJ will argue that the Computer Fraud and Abuse Act (CFAA) — an amendment to the Counterfeit Access Device and Abuse Act generally used to prosecute hacking and other serious cyber-crimes, and which went into effect way back in 1986 — must give prosecutors the ability to charge people “based upon a violation of terms of service or similar contractual agreement with an employer or provider.”
According to Downing, the expansion of this law is necessary for law enforcement to prosecute individuals for identity theft, privacy invasion or the misuse of government databases, among other infractions. Limiting “prosecutions based upon a violation of terms of service… would make it difficult or impossible to deter and address serious insider threats through prosecution,” Downing is expected to say.
Orin S. Kerr, professor of George Washington University Law School, will testify against the Department of Justice, arguing that the DoJ’s interpretation of the CFAA is “extraordinarily broad.”
For example, Kerr explains that Google’s terms of service stipulate that if ““you are not of legal age to form a binding contract with Google,” you are forbidden from using any of its sites or services. Seeing as the legal age of contract in most states is 18, “a 17-year-old who conducts a Google search in the course of researching a term paper has likely violated Google’s Terms of Service. According to the Justice Department’s interpretation of the statute, he or she is a criminal,” writes Kerr. read more …
Google AdWords Is The Way To Go When Economy Goes South
Despite the US economy continues going south Google is making another record year earning in three quarters of 2011 very encouraging number of $27,321 billion which is just $2 billion shy of what Google earned in four quarters of 2010. Considering that main Google’s revenue stream comes from the search advertising, these numbers show that Google AdWords advertising is the best type of advertising for any size businesses.